When the decision requires listening to the right participant, we gather the evidence, interpret it on MEPI® and sign an answer that withstands the scrutiny of the table that signs off.
The problem
The right participant is scarce and expensive. And the answer does not just have to be interesting: it has to withstand the scrutiny of whoever approves the budget.
The profiles a generic panel cannot reach and your team cannot recruit without biasing the sample.
How the study is built
You know what you pay for and why. If you already have someone to interpret, you can buy just the fieldwork.
The proposal title names your problem and the decision you will be able to make at the end.
The right participant, recruited and confirmed, and the interview conducted with judgment.
The evidence organized into dimensions, intentionalities and success criteria, with the status of every statement.
The result comes out signed as a verdict, with what the evidence supports kept apart from what is still a hypothesis.
Recruitment
It is priced as a component of the fieldwork. That way the profile is defined against the decision, not against whatever a panel has available.
Starting from the decision, not from a demographic template.
Each participant completes a screener and is confirmed to match the profile before the session.
Online or in person. Your team can observe it live, with each participant's consent.
Our own base of people registered to take part in studies in Mexico.
See the panel (in Spanish)The verdict
The study closes with a verdict: an outside view, independent of the team proposing the decision, that states what the evidence supports, how strongly and in which segments. It is the document that goes to the board, not the project report.
The ontology
The interpretation is built on dimensions, intentionalities and success criteria, so the study adds to what you already know instead of standing alone.
How MEPI® worksThe infrastructure
The study's evidence stays organized and traceable, from the session to the conclusion, with no separate licenses.
If you already have studies
If your organization has already paid for several studies, it makes sense to first organize what is known and then gather only what is missing.
From Repository to ModelLet's talk
We reply with a proposal with a written price, with the fieldwork priced separately.